MEMPHIS, Tenn. — A local business has created a virtual platform to help you shop safely during the pandemic. The event will also highlight one hundred (100) Black businesses. Local 24 News Weeknight Anchor Katina Rankin has this local good news.
A Memphis company is trying to give a boost to Black businesses hit hard during COVID. Cynthia Daniels and Company is holding a virtual Black Christmas Expo.
"Black Christmas Expo is a three-day weekend where you get to support and shop with one hundred (100) black businesses from the comfort of your own home," said Daniels.
Daniels held a similar event for Juneteenth. That initiative generated one million dollars - all spent in one day for Black businesses.
"A lot of the businesses in that community don't have brick and mortars. They tend to travel during the holiday season, even the spring and summer to different trade shows, expos. And, because we're not able to do that, I wanted to create a safe space for them," said Daniels. "I was able to create a virtual platform for those Black businesses that weren't able to get in front of their typical customers."
She's hoping for the same success this holiday season.
"We have items that are really cool for kids - games. We have a lot of children's books. We have items for women. All types of bath and body projects: candles, clothing, jewelry. We have a lot of great things for men. Something for everybody," said Daniels. "Every dollar you spend really is going to go a very, very long way."
Supporting businesses during a pandemic is local good news.
The Black Christmas Expo will be held December 11th and go through the 13th. Some of the vendors include, Mo's Bows, Phillip Ashley Chocolates and Pardon My Fro.
